Setting standards in digital asset management

A global community of DAM Professionals.

DAM is Maturing!

How mature is your business model?

The DAM Maturity Model (DAM-MM) uses 15 dimensions organised into four categories to define the digital asset management ecosystem: People – The human roles, responsibilities, and inter relationships in an organisation’s use and management ofDAM Information – The material and related descriptorsthat enable the use of an asset Systems – The related components that work together to facilitate the lifecycle of assets Processes – The repeatable set of procedures and operations designed to realise each stage of an asset’s lifecycle Focus Areas and Dimensions

DAM Useful

  • DAM Conferences

    http://www.damusers.com/
  • DAM Vendors Directory

    The directory is a guide to help you drill down into the specifics of vendor types and technology

  • 10 Core Characteristics of a DAM System

    List of vendors who qualify and a form that enables you to evaluate vendors against the core
  • Online DAM Course

    The DAM Foundation offers for the first time an Introductory course written by digital asset managers with assignments and help provided by experts active in the field.

DAM Dots and Connections

10 Core Characteristics listing of qualified DAM Vendors

In April 2014 Elizabeth Keathley wrote an article laying out the core characteristics of what defines DAM. After discussion with the other members of the...
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It's time

DAM Foundation Launches Online Courses

The DAM Foundation Education Committee is pleased to announce the launch of its first online course, Introduction to Digital Asset Management. This adult...
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DAM Report: Henry Stewart London Conference

Henry Stewart #DAMEU By James Rourke Day 1 I recently celebrated my 1st anniversary of working in the Digital Asset Management industry by attending Henry...
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How to be a DAM Champion

The Role of the DAM manager pre and post implementation by James Rourke From what I’ve learnt so far in my DAM journey, it appears that a crucial...
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Creating Order out of Media Chaos, a book review

James Rourke reviews Elizabeth Keathley’s  latest DAM book. Digital Asset Management: Content Architectures, Project Management, and Creating Order...
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What is a DAM? The 10 Characteristics of a Digital Asset Management System

By Elizabeth Keathley The term DAM, or Digital Asset Management, gets thrown around quite a lot these days. When people speak or write about DAM, they are...
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Don’t Gamble on your DAM Strategy.

Acquiring a DAM system can be a gamble and you need to stack the odds in your favour if you’re going to come out a winner. If you’re a poker player you’re...
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DAM Usability and Access: How do I look (and feel)?

DAM for Beginners: User Interface & experience By James Rourke My previous three articles outlined some general advice on product demos but I will now...
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Report from the DAM Foundation Universal Truth & Standards Commission:

DAM for Beginners series by James Rourke What makes a Digital Asset Management a DAM? In a rapidly evolving digital world, with constant exponential growth...
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DAM Opinions! Resourcing.

by Suzanne Paskin In a series of articles Suzanne Paskin of IQ Equity talks to thought leaders working within Digital Asset Management (DAM) to discuss;...
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DAM Roadmaps: The Long Winded Road

By James Rourke A face is a road map of someone’s life. Without any need to amplify that or draw attention to it, there’s a great deal...
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DAM Product Demos for Beginners

By James Rourke DAM Demos – An opportunity to brag, boast or bullshit? I have been working in the DAM industry for 6 months now and my...
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