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DAM Foundation

Is a not for profit professional global organisation for Digital Asset Management Professionals

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  1. Salary Data and Its Value

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    by Elizabeth Keathley Please help complete Anonymous DAM Salary Survey Last week pre-meeting beers for the Henry Stewart DAM conference were had at Heartland Brewery just off Times Square in New York City.  The beers were free courtesy of ADAM software,and the main topic of conversation was the first public report of the...
  2. New Digital Asset Management (DAM) Maturity Model Enables Audit, Improvement of Digital Asset Management Capabilities

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       BOSTON / LONDON, May 8, 2012 — Enterprises striving to align their business and technology efforts for improved Digital Asset Management (DAM) can now assess their existing readiness and guide their DAM roadmaps going forward using the DAM Maturity Model (“DAM3″). The model was jointly developed by leading independent...
  3. How CIOs can build the foundation for a data science culture

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    Introduction The new analytics requires that CIOs and IT organizations find new ways to engage with their business partners. For all the strategic opportunities new analytics offers the enterprise, it also threatens the relevance of the CIO. The threat comes from the fact that the CIO’s business partners are being...
  4. Why Putting Social Technology Before Strategy is Risky Business

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    by KATHI KRUSE For the past few years, I’ve been either a participant or an attendee in just about every automotive retail marketing conference. There are a lot of great minds today helping dealers acclimate to the ever-changing world of Social Media. The one drawback to all of this information...
  5. Introducing the Knowledge Graph – from information to knowledge

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    Get an under the hood look at the next frontier in Search, from the team at Google behind the technology. The Knowledge Graph is a huge collection of the people, places and things in the world and how they’re connected to one another. With this technology, Google can get you...
  6. Big data, big opportunities, big myths

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    The technology and investment communities generate fashions quite periodically in their own ways. Sometimes the investment community buys into technology fashions in a big way, and the result is a movement that creates buzzwords, ideas, problems, solutions, companies, relationships, and often, big growth. Sometimes these movements misjudge their own importance and collapse dramatically. Big...
  7. At the Intersection of DAM and WCM

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    By Irina Guseva Real Story Group Digital asset management (DAM) and web content management (WCM) have a long history together: the partners, the rivals, surviving the big divide between the two, and crashing in unison like two waves in the era of converging enterprise technologies. If you’re managing information in your organization,...
  8. Schema.org Now Supports External Lists

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    By Eric Franzon The schema.org official blog has announcedsupport for enumerated lists. Adding this support allows developers using schema.org to use selected externally maintained vocabularies in their schema.org markup. According to the W3C-hosted schema.org WebSchemas wiki, “This is in addition to the existing extension mechanisms we support, and the general ability to include whatever markup you...
  9. Brand Marketing’s New Currency

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    by: J. Walker Smith, Executive Chairman, The Futures Company In the late 1980s and early 1990s, neuroscientists at the University of Parma discovered mirror neurons in our premotor cortex that fire when we perform an action and also when we observe others performing the same action. For example, the neurons that fire when...

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