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  1. Make Mine Mobile: Seven Reasons to Add Video to Your Mobile Marketing

    Posted by digitalassetman
    / April 11, 2012 / Leave a comment
    A guest blog post by Judith Coley of Vuclip. Consumers are becoming more mobile. Mobile-phone subscriptions outnumber the fixed-line variety by nearly 2-to-1 in the United States as reported by Slate and the New America Foundation. Technology research firm Gartner projects that, by 2015, total mobile advertising revenue will reach $20.6 billion. The opportunity for...
    Posted in Mobile Asset Management, Social Media, Trends, VAM
    Tagged Mobile content, Mobile device, Video, Video Asset Management
  2. Online Video Predictions for 2012

    Posted by digitalassetman
    / January 3, 2012 / Leave a comment
    This week in our look at the Reel Web we talk about how mobile viewers are watching our videos longer than desktop views are and how Facebook dominates Twitter in video sharing. Also, we review YouTube’s new “Slam” voting feature and what they’re doing to start fixing the publishing issue...
    Posted in Trends, VAM
    Tagged Video
  3. WeVideo Brings Cloud-Powered, Collaborative Video Editing To Almost Any Device

    Posted by digitalassetman
    / September 15, 2011 / Leave a comment
    I have known about WeVideo for a couple weeks now and have been bursting to tell you all about it. I mean really, when something this cool comes along, embargoes get in the way of my enthusiasm. I did mention a brief bullet point or two to a couple people and now...
    Posted in Trends, VAM
    Tagged edit videos, Video
  4. Metadata looms large at IBC

    Posted by digitalassetman
    / August 23, 2011 / Leave a comment
    Metadata has never really got the juices going at IBC or anywhere else, but now at least it is being much more talked about and taken seriously by all participants in the content value chain. This will be reflected at IBC2011, where the fast expanding role of metadata in search...
    Posted in Metadata
    Tagged DAM, Libraries, Metadata, Video

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